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A Buzz 3D Interface creates the illusion of 'being there', whether this is a real world present day simulation, a concept for the future, or bringing the past to life.

Buzz 3D provides a near-photographic presentational solution across horizontal markets. Clients to date include Automotive, Education, Heritage, IT, Media, Museums/Science Centers, Product & OOH Market Research and Training.

3D environments and 3D content can either be developed by Buzz 3D, or all/part of this work can be undertaken by a client's own graphics artists. 3D geometry & textures can also be converted into a 3DS Max format after which the resulting models can be directly imported from a wide range of proprietary graphics software, with Catia V5, Lightwave, Maya and Max being just a few. Interaction within 3D worlds is controlled by 'scripts' making updating a fast and cost-effective operation.

In addition to offering support for High Definition 1920x1080p display and above, many other features add to user engagement by replicating the real world. 3D objects can shift, stretch, blur and fade, depending upon the position and strength of the light-source. The animation of trees, people, etc, are also fully supported. The integration of photographic effects including Lens Flare, Sparkle, Light Bloom (halo), together with Volumetric effects for lighting (headlight beam) and fog, all further contribute to reinforce the user experience of reality.

Buzz 3D provides unlimited opportunities for communicating the true essence of any Exhibit, Product, Education/Training or Service solution to the rapidly expanding Digital Market. Not only does the software support new, innovative methods for presentation, but the ‘story’ behind the product, its ‘spirit’, can also be conveyed in a manner that both engages and stimulates the user.